Content needs and preferences are always evolving, and we at Digital PLR Hub are constantly keeping our fingers on the pulse of topics and trends to offer the most relevant products that cater to the needs and preferences of today’s audiences.
Because the sooner we can spot trending niches in 2024, the better we can create digital products to suit them. Plus, it’s great fun!
Whether it’s identifying a potential niche or delivering templates to a rapidly growing industry – over the years we have developed both a system and a knack for creating value and creating wealth. It really is both a science and an art.
To research which content trends will deliver great value in 2024, we went to one of our favourite platforms: Pinterest – more specifically Pinterest Trends. We’ve noticed that this platform is an excellent and accurate litmus test of general search trends, often tracking Google with uncanny correlation.
In fact, according to Marketerhire, Pinterest has been ahead of the search game by delivering a more visual and product-based interface that preceded the plethora of ads and multimedia snippets that characterise a Google search today.
Marketerhire points out that “nearly 500 million people use Pinterest each month, with 46% of weekly users discovering a new brand or product on the site.”
So it’s no surprise that Pinterest has invested heavily in its Pinterest Trends platform, which studies search behaviour and product offerings to give us a glimpse of what audiences’ appetites and interests have in store.
In a recent report, Pinterest has identified three significant areas are poised for growth: parenting, travel, and wellbeing. Here’s a glimpse into these trends, and how you can capitalize on them with our digital products.
2024 Content Trend #1: Profit from Parenting with Digital Products!
In 2024, parents are shifting their focus to celebrating the milestones in their children's lives. From "baby's first tooth" to "potty training," these moments are now being recognized with small, celebratory events.
This trend is evident in the rising interest in keywords such as “Monthly milestone ideas” (+90%) and “Potty training rewards ideas” (+100%).
This surge in attention to parenting milestones offers an excellent opportunity to provide digital products that help parents celebrate and document these special moments. Our Parenting and Family Bundle is a comprehensive collection designed to support parents in making the most of these cherished milestones:
- Mom Life Digital Planner
- E-book: The Mindful Parent
- Christmas Planner
- Birthday Party Planner
- 50 Tips For New Parents
- 200 Things To Do With Kids This Summer
- Kids ADHD Planner
- Baby Milestone Cards
- Family Tree Templates
- Kids Reading Planner & Journal
- Reward Charts Bundle
Our Baby Milestone Cards helps parents capture the precious moments of their baby's growth with these adorable milestone cards, perfect for creating beautiful keepsakes that celebrate each developmental milestone.
Help parents plan unforgettable birthday parties with our practical Birthday Party Planner, which features templates for themes, decorations, invitations, and gifts, ensuring personalized and fun celebrations for their child.
Not only does the Reward Charts Bundle motivate your child to develop positive behaviors and healthy habits, it also serves as a keepsake to remember their goals, routines, and achievements.
By offering these products, you can tap into the growing trend of celebrating parenting milestones, helping parents create meaningful experiences and document the journey of raising their children.
2024 Content Trend #2: Boost your digital product sales with Travel
This year, travel trends are taking a slower, more introspective turn. People are increasingly interested in "Staycation hotels" (+70%) and "Solo traveling" (+145%). The idea is to retreat to peaceful locations, embrace the slow life, and indulge in self-care during their travels.
This trend towards slow, meaningful travel presents an excellent opportunity to offer digital products that cater to solo travelers and those seeking rejuvenation.
One thing all travelers need is accommodation! Our Airbnb Hosting Bundle is designed to help Airbnb hosts enhance their guests’ experiences. This bundle includes:
- The Ultimate Guide to Airbnb and Hosting
- Airbnb & Host Printable Signs
- Host Welcome Pack
- 50 Tips to Manage Your Airbnb Remotely
- Airbnb & Host Checklists
- Airbnb Cleaning Checklist Template
The PLR The Ultimate Guide to Airbnb and Hosting is a comprehensive roadmap to hosting success, filled with tips on how to cater to solo travelers and guests seeking tranquility.
Market the Travel Planner Pack as a must-have for solo travelers who want to plan their journeys meticulously, ensuring a stress-free and fulfilling experience that aligns with the slow travel movement.
2024 Content Trend #3: Achieve healthy sales in the Wellbeing niche!
According to Pinterest’s Trends report, in 2024 wellbeing will be front and center, and all about forging deeper emotional connections, particularly among Gen Z and Millennials.
The spike in searches for “Questions for couples to reconnect” (+480%) and “Deep conversation starters” (+185%) indicates a desire for meaningful interactions.
Capitalize on this trend by offering products that foster deeper connections and emotional intimacy:
Our Spiritual Bundle is a carefully curated collection of products that acknowledges this growing trend; each element perfectly designed to accompany both professional and individual seekers on their spiritual journeys. This bundle includes:
- Manifestation Journal
- Dream Journal
- Gratitude Journal
- Crystal Journal
- Chakra Planner
- Moon Astrology Calendar
- Money & Abundance Affirmation Cards
To cater to the wellbeing trend you can promote our Manifestation Journal as a tool for couples and friends to explore their desires and goals together, strengthening their bonds through shared reflection.
You can also encourage users to use the Affirmation Cards as daily reminders or conversation starters that can help build emotional intimacy with their loved ones.
We also offer stand-alone products like our Therapy Journal. This digital or printable journal can be marketed as a resource for individuals and couples to navigate their emotional journey, fostering deeper understanding and connection.
Ready to take advantage of these future trends?
So there you have it! We’ve done some sleuthing and provided some products that are sure to fulfil what is bound to be a bumper and lucrative
2024 presents a wealth of opportunities to tap into these growing content trends. By aligning your digital products with the needs and interests of your audience, you can create value while driving sales.